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Graphic Design – MK Creative Studios https://mkellercreative.com Story-Led Creative Direction, Design & Production Fri, 25 Sep 2026 11:19:21 +0000 en-GB hourly 1 https://wordpress.org/?v=7.1.3 https://mkellercreative.com/wp-content/uploads/2026/09/cropped-mk-creative-studios-favicon-1-32x32.png Graphic Design – MK Creative Studios https://mkellercreative.com 32 32 Reform Club Library – Carpet Design https://mkellercreative.com/portfolio/reform-club-library-carpet-design/ Wed, 09 Jul 2014 12:00:00 +0000 https://staging.mkellercreative.com/?post_type=armature_portfolio&p=9016

M Keller Creative Studios was commissioned to develop a bespoke carpet design for the library of London’s Reform Club, working with the club’s secretary to create a new carpet for the restored historic interior.

The design drew inspiration from the library’s ornate ceiling and the geometric arrangement of its original floorboards, bringing these architectural details together in a decorative pattern conceived specifically for the room.

Following a period of fundraising, the carpet was manufactured by Axminster Carpets and installed in September 2015.

Role

  • Bespoke carpet design
  • Pattern and motif development
  • Architectural reference and visual research
  • Design development and detailing
  • Collaboration with the client

Design concept

The carpet was conceived as a visual counterpart to the library’s decorative ceiling, translating its architectural details into a pattern that would complement the character of the restored room.

A border of tessellated blocks references the arrangement of the original floorboards beneath, introducing a second layer of architectural detail into the design.

Design & installation

The completed design combined a ceiling-inspired central motif with a geometric border referencing the original floorboards.

Manufactured by Axminster Carpets and installed in September 2015, the bespoke carpet brings these architectural details together as a new decorative element within the restored library.

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