An editorial cover shoot for In Retrospect Magazine, created in collaboration with Beyond Retro to mark the 30th anniversary of Pretty in Pink.
The project used the film’s visual language as a starting point, drawing on 1980s styling, youth culture, fashion portraiture and character-led group dynamics to create a celebratory magazine feature without simply recreating scenes from the film.
The finished feature appeared in In Retrospect Magazine #06, Spring 2016, bringing together cover imagery, editorial spreads and character portraits.
Role
- Creative direction
- Art direction
- Cover concept
- Fashion and portrait direction
- Styling direction
- Beyond Retro collaboration
- Image selection and sequencing
- Magazine presentation
Anniversary concept
The shoot was built around the 30th anniversary of Pretty in Pink, using the film as a shared cultural reference rather than a fixed template.
Working with Beyond Retro gave the feature access to vintage clothing and styling cues that could carry the anniversary theme, while the direction focused on attitude, pose, colour and group dynamics. The result sat somewhere between homage, fashion editorial and magazine cover story.
Character portraits
The portrait sets extended the anniversary idea into individual character moments, giving each look its own attitude and visual rhythm.
Some images leaned into the recognisable high-school and teen-film language of the source material, while others pushed the styling into a broader fashion editorial space. Together, they gave the feature more range than a single cover image could carry.
Behind the scenes
The production images show the shoot taking shape on location, from styling and make-up to lighting, direction and set-up.
They also capture the practical texture of the day: the improvised corners, working space and small adjustments behind the final editorial images.
